Quarter 9 - Week 9

What happens when you combine a long weekend, a fest focussed on entrepreneurship, and a couple of heavy assignments? Confusion! You get a bunch of holidays but you don't get enough sleep, you bunk some classes and attend some events, you crunch all the numbers and the speakers tell you that you need to focus on the heart... you get the point. It was a great time to be at IIMB, a time when people disagree with each other, and they are respectful of the fact. Oh, and yes, we did have some classes running at the same time.

Consumer Behaviour

This week like the last few have been Application Exercises and case studies, not much to say, just a lot of concept-applying in order to understand what's happening out there on the field. The case study this week was on Xylys by Titan, and to understand what went on in the consumer's mind when he was trying to select it. Also, since it was the last case, there were teams that did some proactive work in order to score a little. Since there was no particular chapter in focus here, we saw a lot of application of myriad concepts from across the book... one thing's for sure, it was suitable preparation for the upcoming exam,

Strategic Leadership

No classes this week since the presentations are set for the next. So some groups are busy hunkering down and writing something, some others (like ours) are still going through the material.

Personal and Interpersonal Effectiveness Workshop

This week we were to read a book called Siddhartha(Herman Hess), a book that looks at one man's search for what's out there... and what's the ultimate piece of knowledge. There was also a couple of readings, related to accepting what the world has to offer, right out of the book 'Feel the fear and do it anyway' and an article regarding Yoga Nidra. A little more into the practice of self-confidence and building inner strength, these two articles shed some light on activities that we can do... to be.... better. It's heavy stuff, so I'll just leave a suggestion that the book be read. If anything, I no longer have a contempt for self-help books.

The penultimate week of classes, and it's been very fruitful. It's time to deliver the coup-de-grace.